Is Your Fitness Business Making the Most of Wearable Technology?

Heralded as “the future of fitness," wearables are fixtures on lists of the hottest contemporary fitness trends. Tracking everything from physical activity to heart rate to quality of sleep, these smart devices are revolutionizing the fitness industry. But is your fitness business making the most of them? Here’s a closer look at the wearables phenomenon, along with tips for gyms and health clubs looking to maximizing their potential. Read more