What Are Net Promoters and Why Your Gym Needs Them

Group of people sitting on a gym floor with thumbs up.

When fitness business owners think about needs, they often think about member recruitment and retention numbers. But as it turns out, another number may be equally if not more important when it comes to driving growth: net promoters. Here’s a closer look at the concept of net promoters, why they matter, and how to cultivate more net promoters among your membership.Read more